Final - 1271 Words

Final Exam: Endocrine system case studies UNIT XI: Endocrine Function, Metabolism, and Nutrition Case Studies Case 1 B.J. is a 54-year-old attorney who for several months has been experiencing generalized headaches that have responded poorly to nonnarcotic analgesics. He is also experiencing visual disturbances including blurred vision and double vision. On questioning, B.J. reports that he has gained 20 pounds over 2 years despite no change in activity or eating patterns. About his weight gain, B.J. jokes, â€Å"I guess it’s all in my feet. I had to buy new shoes, and my shoe size went from a size 10 to a size 12.† It was determined that B.J. should have a CT scan of his head to assess for a pituitary adenoma resulting in the†¦show more content†¦Without the presence of this hormone, this could be an indication the patient may have diabetes mellitus. Other signs may include dehydration (increase in water intake, thirsty). 4. B.J. receives subcutaneous 1-deamino-8-d-arginine vasopressin (ddAVP) to manage his high urine output. What is the rationale for this therapy? How can effectiveness be assessed? This form of therapy assists with eliminating water molecules within the urine by the binding of V2 receptors, increasing water reabsorption. This results for effectiveness can be determined by the current urine output, hopefully decreasing. 5. It is expected that after his transsphenoidal hypophysectomy, all of B.J.’s anterior pituitary hormones will be deficient (panhypopituitarism). What type of hormone replacement will be needed? With the removal of the pituitary gland, this has abruptly stopped a hormone output completely. B.J. will most likely have to have a life-long treatment plan to produce the hormones needed to regulate bodily organs and functions. Testosterone will be taken for male hypogonadism, hydrocortisone for adrenal insufficiency, levothyroxine for hypothyroidism, growth hormones, and desmopressin to replace the anti-diuretic hormone. 6. What information should be given to B.J. about the expected duration of hormone therapy and monitoring of treatment efficacy? Aside from having a life-term hormone therapy treatment,Show MoreRelatedThe Final Game Before The Championship1185 Words   |  5 PagesParam Mehta English 1/2 (3) Short Story- Rough Draft The final game before the championship. We had been training for a month now and the gruesome work had finally paid off. We were more than ready to march on the field and take the championship. We won our league division and if we won the next game we play then we were headed to the national championship. Our team had never won the championship and we really wanted to win it. In the locker room before the game our coach emphatically said, â€Å"Read MoreExam Topics and Questions (the Final Diagnosis)1561 Words   |  7 Pages served in the Royal Air Force from the start of World War II in 1939 until 1947, Soon he went to live in Canada. Most of his novels were written in the period between 1960s and 1990s. These are Flight into Danger, Hotel, Wheels, The Final Diagnosis. Hailey was best known for writing Airport. Several of them were made into TV shows and films. Airport was adapted to the big screen in 1970 and helped launch the disaster movie genre. 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McCarty, B. (2007). From bottom to top: How one provider retooled its collections [electronic version]. Healthcare Financial Management, 61(9), 67-73. Read MoreTeam and Final Project Essay625 Words   |  3 PagesLecture for an overview of this weeks material and objectives. Video Episodes View the videos in the weekly Video Episodes section. Team Assignments Team Video Analysis Report In preparation for preparing and submitting the teams Final Project, each week you will create your own consultants notes as you observe various CanGo meetings (via the video episodes/cases). For the week 4 Team report you are to list 6 issues facing CanGo that you gleaned from the week 3 and 4 videos.Read MoreBus 644 Complete Week 6 / Final Paper and Dqs1393 Words   |  6 PagesBUS 644 Complete Week 6 / Final Paper and DQs Purchase here http://chosecourses.com/BUS%20644/bus-644-complete-week-6-final-paper-and-dqs Description BUS 644 Week 6 Final Paper Focus of the Final Paper Read the â€Å"Space Age Furniture Company† case study in Chapter 9 of your text. Answer the following questions: and include any MRP calculations. 1. What options are open to Coral to address this problem? 2. How would reducing the minimum quantity of subassembliesRead MoreItec 630 Final Examination Complete Solution Spring 2015 Final Exam805 Words   |  4 PagesITEC 630 Final Examination complete solution Spring 2015 Final Exam Click Link Below To Buy: http://hwcampus.com/shop/itec-630-final-exm/ Or Visit www.hwcampus.com Please read these instructions carefully. Failure to correctly follow them will adversely impact your grade. †¢ This exam is open-book, open-notes. Do not discuss any aspect of this exam with anyone else – no discussions in conferences, no emails to me †¢ I will grade the exams on-line, therefore: †¢ Do not include anyRead MoreThe Final Solution from Witnesses to the Holocaust688 Words   |  3 Pagespaint a vivid description of ugly, taking place events too hard to take in, and the death of 6 million innocent people. The Final Solution in an excerpt from Witnesses to the Holocaust: An Oral History, where Sam Bankhalter and Hinda Kibort detail their horrifying account of Hitler’s rash and day to day life in the Nazi concentration camps where they were imprisoned. The Final Solution was a plan systematically matriculated by the Nazi to exterminate European Jews by placing them in work camps designedRead MoreEssay on Mgt 520 Final Exam Study1408 Words   |  6 PagesMGMT520 Final Exam Study Guide Finals open on Saturday April 20  at 12:01 a.m. MT (Saturday morning) Finals close on Thursday April 25 at 11:59 p.m. MT (Thursday night) PLEASE DON’T WAIT TILL THE LAST MINUTE – THE SYSTEM IS BUSY AND MAY SLOW DOWN AND ANYTHING CAN HAPPEN. YOU MAY WANT TO PRINT THIS GUIDE. 1. The final exam is open book, open notes. The maximum time you can spend in the exam is 3 hours, 30 minutes. If you have not clicked the Submit For Grade button by then, you will be automaticallyRead MoreAcc 556 Final Exam Latest Str1838 Words   |  8 PagesACC 556 FINAL EXAM LATEST STR To purchase this tutorial visit here: http://mindsblow.us/question_des/ACC556FINALEXAMLATESTSTR/375 contact us at: help@mindblows.us ACC 556 FINAL EXAM LATEST STR ACC 556 Final Exam Part-1 ACC 556 Final Exam Part-2 ACC 556 FINAL EXAM LATEST STR To purchase this tutorial visit here: http://mindsblow.us/question_des/ACC556FINALEXAMLATESTSTR/375 contact us at: help@mindblows.us ACC 556 FINAL EXAM LATEST STR ACC 556 Final Exam Part-1 ACC 556 Final Exam Part-2

Personal Leadership An Effective Leadership Style

PERSONAL LEADERSHIP PORTRAIT Developing an effective leadership style requires one to become aware of their strengths and weakness when operating in the role of a servant leader. Identifying personal preference can assist with better aligning expectations and goals that one would like to see demonstrated in those they lead. Taking on the role as a servant leader requires patience, understanding, and most importantly compassion for others. As a servant leader he or she should always consider ways to make the organization or agency better as a whole. This paper will identify one leadership theory or style that best aligns with my own personal thoughts of what leadership means. This paper will provide information as it pertains to†¦show more content†¦Transformational Leadership style is a leadership style which focuses on the importance of the personal development of others. Transformational leadership motivates and inspires others to operate to their full potential. Transform ational leadership places more focus on improving the overall group performance than singling out just one individual. Transformational leadership is demonstrated in those who provide inspiration to others as well as positive role modeling for those they come in contact with. Transformational leadership best aligns with my own personal thoughts, feelings, and style of leadership when serving others. Transformational leaders transform followers by transforming follower’s values and beliefs (Bradley Charbonneau,2004). Leadership Characteristics As serving in the role of a public service leader my ability to remain compassionate and helpful when interacting with others has enabled me to help create and foster a peaceful environment within my organization. Understanding that everyone has their own special gifts and talents has assisted me with better understanding one’s abilities, strengths and weaknesses. In the field of public service, it is very important that servant leaders encourage others to rise to every occasion both personally and professionally. Being an advocate for growth, change, and humility can ignite the passion and love for the human services filed in others.Show MoreRelatedEssay on Leadership Reflection Plan836 Words   |  4 PagesRunning head: LEADERSHIP REFLECTION PAPER Leadership Reflection Paper Shaynee Olson February 18th, 2013 University of Phoenix CUR/510 Dr. Park Abstract The purpose of this research is a self-reflection on the author’s personal leadership style. This research will include qualities of effective leadership, the author’s philosophy of leadership, and examples of the author’s leadership style. This research will also include a reflection of the author’s personal strengths as well as how theRead Moresat 2 Essay1660 Words   |  7 Pages My Leadership Style Analysis WGU Leadership SAT2 Task 1 My Leadership Style Analysis A1. Leadership Style Evaluation There are many different leadership styles. After reading the assigned chapters for this task. I was able to identify my own leadership style as a result. In order to know my leadership style, I took a series of assessments in order to determine my personal leadership style. Assessments I took that helped me to determine my personal leadership style are: â€Å"theRead MoreThe Adoption Of An Effective Leadership Style995 Words   |  4 PagesIntroduction The adoption of an effective leadership style is necessary to achieve Organizational goals and to enhance productively. According to Riaz, Haider, (2010), organizations are expected to carry out tasks with limited resource to the maximum level in order to maintain the competitive edge and sustain profitability position of the organization. Therefore, it is imperative for organizations to adopt leadership styles with characteristics of motivating, directing and influencing employeesRead MoreJohn F. Kennedy s Moral Lapse1633 Words   |  7 PagesLeaders fail often. The challenges of leadership are often complex and extremely demanding, which often leads to leadership failure. For most failure leads to a dead end while for others growth is achieved from failures. From former president John F. Kennedy’s moral lapse to the defeats of Apple founder Steve Jobs, the road to leadership can be devastating. Being a leader is fluid, and involves many unforeseen factors and traits. John F. Kennedy as this countries leader helped pave the way forRead MoreLeadership Styles With Personal Leadership Style973 Words   |  4 PagesLeadership Leadership is a vital part of the business environment because it entails of giving direction to member in order to accomplish a common goal. Leadership styles are important aspects of an organization because certain techniques are more effective in different situations. When leadership is effective, then the outcomes are positive and desired goals are attained. This paper will explore the different leadership styles with reference to my own personal leadership style. It will give reasonsRead MorePersonal Leadership Philosophy Of A Healthcare Organization1627 Words   |  7 PagesPERSONAL LEADERSHIP PHILOSOPHY We live and operate in a reasonably diverse world, and consequently our operations come with a variability of values and beliefs from multicultural backgrounds. As a leader in a healthcare organization I must explore the organizational beliefs, vision, team motivations in order to accomplish the perceived vision successfully and professionally. It is my responsibility as a leader to effectively articulate the identified vision of the organization and motivateRead MoreThe Teacher Leadership Compensation Model Essay1245 Words   |  5 Pagesliterature pertaining to educational leadership, including general theoretical concepts of effective leaders, trends in educational leadership, effective personal leadership traits of school leaders, and the Iowa Teacher Leadership Compensation model. First, this review provides a foundation by examining theoretical concepts in general leadership theories. It focuses on historical trends in general leadership as we as general personal leader ship traits of effective leaders. Next, this review providesRead MoreContingency Leadership Theories and Effective Leadership800 Words   |  4 PagesContingency Leadership Theories and Effective Leadership Contingency leadership theories attempt to define leadership style, the situation, and answer the if-then contingencies. Situational leadership theory is a contingency theory that focuses on followers’ readiness: the extent to which people have the ability and willingness to accomplish a specific task. Path-goal theory states that it is the leader’s job to assist followers in attaining their goals and to provide direction or support neededRead MoreThe Nine Leadership Styles The Following Styles1195 Words   |  5 Pagesnine leadership styles the following styles: ______ mostly closely mirror my personal perspective. Each of these leadership philosophies has its own distinct advantages and disadvantages. Moreover, each is congruent with what I believe is necessary to craft the ideal leader. Through the combined usage of these styles I strive to emulate the wholesomeness of leadership as I am continuously exposed to the nuances experienced by leaders. Furthermore, th ey are in unison with the most effective leadershipRead MoreThe Importance Of Harmony And Effective Communication Within The Group1375 Words   |  6 Pages Different members of a group have varying personalities and styles. Individuals can be divided into groups depending on their leadership styles. There exist four main groups that each represents a unique leadership style: Harmony, Excellence, Action-oriented, and Reason-oriented. Harmony group consists of leaders who emphasize the importance of harmony and effective communication within the group. Excellence group consists of leaders who have the tendency to set high standards for the group

Supply Chains Free Essays

Question #2-Define the supply chains for the following products from the first source of raw materials to the first customer. A) Big Mac, B) Gasoline, C) Automobile repair, D) A Text book. Supply chain, its management, performance measures and improvement approaches. We will write a custom essay sample on Supply Chains or any similar topic only for you Order Now As an extension of the systems point of view, the system dynamics inherent in the supply chain are illustrated and the coordination in the supply chain is emphasized. Five areas where measurement of supply chain performance should be made are discussed. The five areas are on-time delivery, quality, time (business cycle) total delivered cost and flexibility. The first step in devising an effective supply chain is to consider the nature of demand for the product. For this many aspects are important: Product life cycle, demand predictability, product variety etc. But any product can be broadly classified into as either a Functional Product or an Innovative Product based on their demand patterns. Root cause for ineffectiveness of any supply chain is the mismatch between the type of product and the type of supply chain. Functional Products are generally staples or those generally bought from the grocery stores or retail outlets. They have stable demands are price variations do not affect the demand drastically. Such products have long life cycles but they invite competition and usually have low profit margins. The supply chain performs two different types of functions: 1) A physical function and 2) A market mediation function. The physical function deals with production for goods, movement of raw materials etc; while the market mediation function ensures that the variety of products reaching the marketplace match those that the consumers want to buy. Each of these functions incurs different costs. The physical costs include costs of production, inventory shortage and transportation while the market mediation costs arise when there is a mismatch between demand and supply. If supply demand, the product has to be sold at a loss otherwise it results in loss of opportunities and dissatisfied customers. Supply chain management is planning, design and control of the flow of information and materials along the supply chain in order to meet customer requirements in an efficient manner, now and in the future. Demand management is managing the demand for goods or services along the supply chain. Therefore, demand management is complementary to supply chain management and controls the levels of demand on the system. Big-Mac – (1) Suppliers of beef, vegetables, bread (2) Factories and distribution centers, (3) The franchises that sell Big Mac, (4) The customers. Raw materials- The raw materials are the ingredients that will go into producing the finished product. For McDonald’s, these will include the buns, beef patties, paper cups, salad ingredients and packaging. These are delivered to the restaurants between 3 and 5 times a week. The raw materials arrive together on one heavy truck with three sections so that each product can be stored at a suitable temperature. The three sections are: frozen†¢ chilled†¢ ambient – which means foods that can be stored at room temperature. This applies to items such as coffee or sugar sachets. Work-in-progress (WIP) refers to stocks that are in the process of being made into finished product. A Big Mac consists of a bun, two beef patties, lettuce, cheese, pickles, onions, sauce and a small amount of seasoning. The restaurant will only combine these items just before the customer orders them so the Big Macs are hot and fresh when served. Finished products are goods that are ready for immediate sale to a customer. At any one time, a restaurant will have a range of products ready for sale. Many of these will include finished products like Filet-o-Fish, Big Macs and side salads. At McDonald’s, all raw materials, work-in-progress and finished products are handled on first In, First out (FIFO) basis. This means raw materials are used in the order they are received. Therefore stock is always fresh because products are sold in the order they are made. If the process First In, Last out (FILO) was used, then the finished product would be dry and unappealing because the first one prepared is the last one sold temperature. Benefits to customers and restaurants – The centralized stock management system generates many benefits. Many of these are for restaurants and Restaurant Managers. However, customers also benefit through improved customer experience – customers can eat a quality product, in a clean environment, when they want it. Benefits include: 1. Restaurants avoid running out of stock. As a result, customers can always receive what they order. 2. The system eliminates inexperience in the ordering. The system enables a new Restaurant Manager to ensure the order is right first time. 3. Time saved in ordering as the system calculates how much is required. 4. Orders are based on the current stocks. The Restaurant Manager simply inputs the current stock level. 5. Less waste means food costs are reduced. This cost saving is then passed on in better value for money for customers. 6. The amount of stock ordered for promotions is more accurate, being based on past performance. 7. There is a reduction in the need for emergency deliveries, saving money. . Stock levels are always at Optimum level, helping to ensure sales and the freshest product. 9. Stock can be reduced automatically at the end of a promotion, avoiding too much stock. Gasoline – Different stages in petroleum supply chain: Exploration Production Refining marketing Consumer. Exploration: Seismic, geophysical and geological operations. Production: Drilling, reser voir, production and facilities engineering. Refining: is a complex operation and its output is the input to marketing. Marketing: is the retail sale of gasoline, engine oil and other refined products. Oil drilling-Before petroleum can be used, it is sent to a refinery where it is physically, thermally and chemically separated into fractions and then converted into finished products. About 90% of these products are fuels such as gasoline, aviation fuels, distillate and residual oil, liquefied petroleum gas (LPG), coke (not the refreshment) and kerosene. Refineries also produce non-fuel products, including petrochemicals, asphalt, road oil, lubricants, solvents and wax. Petrochemicals (ethylene, propylene, benzene and others) are shipped to chemical plants, where they are used to manufacture chemicals and plastics. There are two major sectors within the oil industry, upstream and downstream. For the purposes of this tutorial we will focus on upstream, which is the process of extracting the oil and refining it. Downstream is the commercial side of the business, such as gas stations or the delivery of oil for heat. Oil Drilling and Services- Oil drilling and services are broken into two major areas: drilling and oilfield services. Drilling – Drilling companies physically drill and pump oil out of the ground. The drilling industry has always been classified as highly skilled. The people with the skills and expertise to operate drilling equipment are in high demand, which means that for oil company to have these people on staff all the time can cost a lot. For this reason, most drilling companies are simply contractors who are hired by oil and gas producers for a specified period of time. In the drilling industry, there are several different types of rigs, each with a specialized purpose. Some of these include: Land Rigs – Drilling depths ranges from 5,000 to 30,000 feet. Submersible Rigs – Used for ocean, lake and swamp drilling. The bottom parts of these Rigs are: submerged to the sea’s floor and the platform are on top of the water. Jack-ups – this type of rig has three legs and a triangular platform which is jacked-up above the highest anticipated waves. Drill Ships – These look like tankers/ships, but they travel the oceans in search of oil in extremely deep water. Oilfield Services – Oilfield service companies assist the drilling companies in setting up oil and gas wells. In general these companies manufacture, repair and maintain equipment used in oil extraction and transport. More specifically, these services can include: Seismic Testing – This involves mapping the geological structure beneath the surface. Transport Services – Both land and water rigs need to be moved around at some point in time. Oil Refining – The refining business is not quite as fragmented as the drilling and services industry. This sector is dominated by a small handful of large players. In fact, much of the energy industry is ruled by large, integrated oil companies. Integrated refers to the fact that many of these companies look after all factors of production, refining and marketing. For the most part, refining is a slow and stable business. The large amounts of capital investment means that very few companies can afford to enter this business. This handbook will try to focus more on oil equipment and services such as drilling and support services. Oil and gas: Unique supply chain – In the oil and gas supply chain, process control has historically included safety solutions, such as fire detectors and high-integrity pressure protection systems, but not physical security, such as intrusion detection, access control, and video surveillance. Nor have these facilities employed considered abnormal situation management or cyber security. All of these elements of safety and security are important; each has unique business and technical challenges. Generally, there are no industry standards or norms for an integrated safety and security solution applied within the oil and gas supply chain. For example, there is no standard for interfacing access control or perimeter intrusion alarms with process control systems. Additionally, the systems in many facilities come from separate vendors and different business dynamics often apply. Security technology now applied in industrial sites, for example, originates from commercial building security technology, which may not be suitable for an industrial facility or geographically distributed pipeline. There are also unique internal conditions that present challenges. These conditions include lower staff ratios, unmanned installations, widely dispersed assets, significant use of unsecured public telecommunications infrastructure, exposable products, and low technology maturity. Distribution Planning: Generating operational plans for distribution. These modules are supported by various enablers that facilitate planning activity that include: (1) Supply Chain Database (SCD), (2) Geographical Information System (GIS), (3) Data Interfaces The production and the Supply and Distribution (SD) structure forms the basis on which the optimized plan for the entire organization is generated. This corporate plan is communicated to distribution modules and the production planning modules to generate operational plans . The optimized plan for the entire corporation is also used as a basis for feedstock selection runs. GIS can be used to obtain the distances between locations, which are used as a basis for freight calculation. Raw Material Supplies: Process industry has limited choice of suppliers for raw material supplies in petroleum industry are dominated by cartels. It is a sellers market where supply of raw material prices is highly unstable and fluctuating on weekly or even daily basis. Fluctuating prices directly affect the supply chain costs and prices of final product. Automobile repair- suppliers of automobile repair tools and parts: warehouses for the parts, repair shops, customers’ cars. Raw Materials – Glass, steel, rubber, plastic, copper, lithium, silicon, aluminum. Some of the raw materials used for cars are: aluminum, steel (body parts), titanium (some exhaust systems) and platinum (inside catalytic converters). It’s always best for the translation services provider to be embedded into the manufacturing supply chain in order to be able to apply understand it from inside and accurately interpret the important aspects of the lucrative international auto parts industry and its successful marketing. Hire professional translators that have knowledge across diverse technical fields. These fields include, but are not limited to: mechanical electrical engineering, automation technology, electronics and microelectronics, navigation systems, board computers, wiring, air conditioning, paneling, service and diagnostics. This would ensure that all the technical terms used in the translation are in accordance to the standards familiar to the local market assembly workers, mechanics, engineers, suppliers and end-customers. Auto parts are built or remanufactured to replace damaged or worn OE parts, while the accessories are parts sold after the original sale of a vehicle intended to add to the comfort, convenience, performance, safety or customization of that vehicle. The Auto parts are shipped using both truck transports and railroads to move vehicles to dealerships, although air freight may be used if critical parts are needed as soon as possible in order to keep an assembly line moving. Offshore exports and imports are handled by ship. In addition to OE and OES parts, shipments also may include auto parts destined for the various national and regional parts distribution networks serving the aftermarket segments of the world. OES parts, like automobile sales, have traditionally been handled through the franchised independent dealership networks in the major markets of the world. In the United States, the National Automobile Dealers Association some franchised for car and truck dealers also separate franchises, both domestic and international. The independent aftermarket distribution networks are much more complex. There are approximately 45,000 companies engaged in the wholesale and retail auto parts. The aftermarket has traditionally consisted of wholesalers who purchase parts and components from the manufacturers; jobbers, intermediaries between wholesale distributors and retail operation; and the retail outlets. They supply for the following areas with an emphasis on hand tools: -Engine repair – high quality engine repair, maintenance and tuning supplies. Auto body tools – tooling and accessories to get cars into shape. -Air conditioning – testing and maintaining a/c systems. -Electrical diagnostic tools – testers and diagnostic equipment for car electric systems and components. -Under-car – adjustment products to steering, brakes, clutch, etc. other Text book – Suppliers of pulp, paper manufacturer, publisher, printing press, bookstores, and customers. A book can be broadly de fined as a written document of at least 49 text pages that communicates thoughts, ideas, or information. Raw Materials-Books are made from a variety of different coated and uncoated paper stocks that differ in weight and size. In addition, different color inks may be used. Also, while front and back covers are generally made from a heavier stock of paper, they will vary in terms of weight. Pulp logs, wood chips, pulp, and recovered paper are the raw materials used to make these paper products. Pulp logs are wood destined to be made into pulp. To make paper, trees are harvested, debarked, and chipped. For example, hardback books have a durable cardboard stock cover while paperback books are made from a thinner paper stock. Usually, cover stocks are coated with different colors or designs. Since the nineteenth century, book production has entailed the use of sophisticated machinery, including typesetting machines, a web or sheet-fed printing press, and book binding machines. Design-The process of designing a book is ongoing throughout the stages of production. Initially, the author, in conjunction with an editor and book agent, will consider elements of design that pertain to the scope and purpose of the book, the desired approach to the subject matter, whether illustrations should be used, and other issues such as chapter headings and their placement. In determining those elements, the intended audience for the manuscript will be considered, along with accepted editorial standards. Other design considerations include whether a book should have a preface, a foreword, a glossary to define specific terms, an index to reference key words and concepts, and an appendix of supplementary material. Once the book manuscript is written, editors and authors must refine the manuscript to attain a final edited version prior to production: page size and style ,typeface size and style ,the type and weight of paper for the text and cover ,use of color ,presentation of visuals/illustrations in the text, if needed ,cover art/illustrations. The Manufacturing Process -After the book is written and appropriate design elements are agreed upon, book production can begin. The first stage typesetting, pages and mechanical, filming, stripping, blueprints, plate is making and them printing Binding. To help ensure that a quality product is produced; print shops conduct a number of periodic checks. In addition to checking blueprints for accuracy, printers will pull a press proof, or sample, before the print run is begun. If certain areas of the proof are too light or too dark, adjustments to the press may be required. After the book signatures are sewn together, the print shop will spot-check them to make sure they have been folded and sewn correctly. They will also check to see if the book covers are properly bound to prevent the books from deteriorating with use. Because desktop publishing is relatively new, changes and enhancements continue to make the systems more user-friendly. As more people gain access to such systems, book publication and publishing in general will see more widespread use of desktop publishing in the future. 16-Explain what is meant by cross-docking, and describe the associated benefits Cross docking is a distribution system where items received at the warehouse are not received into stock, but are prepared for shipment to another location or for retail stores. Cross docking can realize a cost reduction by skipping put away and retrieval steps. Benefits-Many companies have benefitted from using cross docking. Some of the benefits include: -Reduction in labor costs, as the products no longer requires picking and put away in the warehouse. -Reduction in the time from production to the customer, which helps improve customer satisfaction. -Reduction in the need for warehouse space, as there is no requirement to storage the products. Types of Cross Docking -There are a number of cross docking scenarios that are available to the warehouse management. Companies will use the type of cross docking that is applicable to the type of products that they are shipping. Manufacturing Cross Docking – This procedure involves the receiving of purchased and inbound products that are required by manufacturing. The warehouse may receive the products and prepare sub-assemblies for the production orders. -Distributor Cross Docking – This process consolidates inbound products from different vendors into a mixed product pallet, which is delivered to the customer when the final item is received. For example, computer parts distributors can source their components from various vendors and combine them into one shipment for the customer. Transportation Cross Docking – This operation combines shipments from a number of different carriers in the less-than-truckload (LTL) and small package industries to gain economies of scale. -Retail Cross Docking – This process involves the receipt of products from multiple vendors and sorting onto outbound trucks for a number of retail stores. This method was used by Wal-Mart in the 1980’s. They would procure two types of products, items they sell each day of the year, called staple stock, and large quantities products which is purchas ed once and sold by the stores and not usually stocked again. This second type of procurement is called direct freight and Wal-Mart minimize any warehouse costs with direct freight by using cross docking and keeping it in the warehouse for as little time as possible. -Opportunistic Cross Docking – This can be used in any warehouse, transferring a product directly from the goods receiving dock to the outbound shipping dock to meet a known demand, i. e. a customer sales order. Products Suitable for Cross Docking There are materials that are better suited to cross docking than others. The list below shows a number of types of material that are more suited to cross docking. -Perishable items that require immediate shipment -High quality items that do not require quality inspections during goods receipt -Products that are pre-tagged (bar coded, RFID), pre-ticketed, and ready for sale at the customer -Promotional items and items that are being launched. -Staple retail products with a constant demand or low demand variance -Pre-picked, pre-packaged customer orders from another production plant or warehouse How to cite Supply Chains, Papers

Diode for Nitride Semiconductor Blue Lasers- myassignmenthelp

Question: Discuss about theDiode for Nitride Semiconductor Blue Lasers. Answer: Diode is an electronic device that is supposedly two dimensional in nature. This property of diode ensured that there is flow of current in one direction only. This property of diode makes them unidirectional in nature (Grundmann, 2015). The basic purpose of the diodes is to rectify the waveforms that are in the present in the radio detectors or are present in the power supplies. Diodes finds there importance in the circuits where the requirements of the circuits are to flow the current only in one direction. Laser diodes has been one of the most important diode is used in the market due t its application. Laser diode Laser diode is the semiconductor laser that highly resembles with the light emitting diode. Dr. Robert Hall invented the ladser diode in the year 1962. The diodes main function is to emit laser beam form by bouncing the photons and putting it in the oscillatory motion (Chichibu and Nakamura, 2014). The bounce of the photon is made in between the positive and the negative type semiconductor that is kept at a distance of one micrometer. This technology uses process same as the conventional lasers. This used to pump the photons repetitively in between two mirror slices, which emitted laser beam of light. Laser diode is a forward biased diode, which has two carriers namely the holes and the electrons. The forward biasing done in the diodes enables the electron and the hole are pumped on to the opposite side of the p-n junction into the depleted side of the diode that has charge carriers present. Due to the fact of injecting the charged particles for the flow of charge it is known as the injection laser diodes. Working The working of the laser diode requires three main steps, they are namely: - Energy absorption The laser diode basically has a p-n junction in which the holes of the diode and the electrons of the diode dwells. Holes is nothing but the absence of the electron in the diode is termed as the holes. When a particular voltage is applied to the p-n junction, the injected en energy is absorbed by the negatively charged electron which gets charged up and the transition process begins. This transition takes the electron to the higher level. The electron that move to the higher level stay their without combining with the holes for few nano seconds. Spontaneous emission After the electrons complete the lifeline of staying in the upper level without combining with the holes the electrons fall apart t the lower energy level the energy that is released during the electron the fell from the higher energy level produces the charge of the photon (Petermann, 2018). This process of producing the electron radiation is also used for the production of light in light emission diodes. The energy that is transferred to the photon is due to the energy level differences. Stimulated emission Coherent photons more than one are needed from the laser diode for this process than that of the spontaneous emission process. Two mirror are placed in the either sides of the p-n junction this ensured that the charge gets strides in the process (Ghafouri-Shiraz, 2016). This causes the fact of combination of the electron with the holes due to the charge that has been produced by the photon. When the concentration level reaches the threshold level the bright monochromatic light is produced. Application of Laser diode Laser diode are used for the application in the field of industry as well as in the field of life science and instrumentation industries. Industrial applications- the usage of laser diode is used for the case of dental medication and diagnosing cancer cells. Telecom communication- In the telecom field 1.3 m and 1.55 m band, laser diodes are used as the main source of light for the silica fiber. Construction The construction of the laser diode is the same as that of the light emitting diode. The construction of the diode is very simplified in nature. Gallium arsenide, which is pure in n nature, is doped with the selenium, aluminum (Ross, 2015). Same results are expected even when the pure form of Gallium arsenide is dope with the silicon. This doping is used to create a p-type and n-type semiconductor material (Kearney, Metrologic Instruments Inc, 2014). Despite the fact of doping the un doped intrinsic layer of gallium is placed by the methodology of sandwiching the layers in between the P-N junctions. This is the layer where the laser light is produced. Figure: Construction of Laser diode Reference Chichibu, S.F. and Nakamura, S., 2014.Introduction to nitride semiconductor blue lasers and light emitting diodes. CRC Press. Ghafouri-Shiraz, H., 2016.Fundamentals of laser diode amplifiers. J. Wiley, Grundmann, M., 2015.The Physics of Semiconductors: An Introduction Including Nanophysics and Applications. Springer. Kearney, S.P., Metrologic Instruments Inc, 2014.Method of and apparatus for multiplying raster scanning lines by modulating a multi-cavity laser diode. U.S. Patent 8,678,285. Petermann, K., 2018.Laser diode modulation and noise(Vol. 3). Springer Science Business Media. Ross, M., 2015. YAG laser operation by semiconductor laser pumping.Proceedings of the IEEE,56(2), pp.196-197.

Tartuffe By Moliere Essays - Operas, Tartuffe, Le Tartuffe

Tartuffe By Moliere In Moliere's comedy Tartuffe, we are introduced to the family of Orgon. Orgon is a wealthy man with a beautiful daughter named Mariane. Valere is a man in love with Mariane but the hypocrite Tartuffe gets in the way through manipulation. Throughout the play Orgon is totally dedicated and won over by Tartuffe who adds to the comedy of it all. Throughout, Tartuffe continues to be obviously villainous and yet Orgon continues to trust him with his most precious possessions. Also comical is the fact that Mariane and Valere are in love but this continues to be foiled by Tartuffe's greed and Orgon's stupidity. In the end, Orgon finally discovers that Tartuffe is a fraud but not before he signs all he owns over to him. The comic devices in this story are evident throughout. First, many of the scenes in the play are comical just in the storyline. In scene four Orgon has a conversation with Dorine about the day's events, Dorine tells Orgon of all the trials and tribulations of the day. With each description, Orgon asks about Tartuffe, who is perfectly fine and celebrated with each bad occurrence. Orgon seems to just ignore all the bad news and only be concerned with Tartuffe's well being. This scene becomes even more comical with Dorine following up with a statement about telling Orgon's wife about his ?keen concern.? This sarcasm adds to the comedy. The play really becomes comical in scene one of the second act. It is here that Orgon actually asks his daughter, Mariane to marry Tartuffe. Mariane thinks her father is kidding and even Dorine feels it must be a hoax. Dorine even kids that Mariane ?deserves to be tartuffified.? Dorine however dead set against Tartuffe, continues to work to get Mariane together with Valere against the wishes of Orgon. The comedy continues as we are given an up close and personal view of Tartuffe. In scene two of act three, Tartuffe speaks to Dorine. He actually thinks that Dorine is attracted to him as he really shows his arrogance. It is hysterical when Dorine states that ? if I saw you naked as a beast, Not all your hide would temp me in the least.? But in the next scene, Tartuffe changes his tune and pulls the wool over the eyes of Orgon's wife. He acts genuinely concerned about her health and well being. Then he professes love for Elmire. Unbelievably, he convinces her through flattery not to tell Orgon. The comedy lies in Tartuffe's ability to fool everyone. However Elmire is not as easily fooled as Orgon and his mother Madame Pernelle. The scenes continue to be comical as in scene six of act three where Orgon's son Damis, insults Tartuffe and is thrown out of his own house. The stupidity of Orgon to trust Tartuffe over his own family in unbelievable. Moliere takes the laughter a step further by having Orgon go so far as to sign all his money over to Tartuffe. He says ? Poor fellow! Come, we'll go draw up the deed. Then let them burst with disappointed greed.? Orgon continues to be a fool until act four, scene seven where he finally realizes the greed of Tartuffe and asks him to leave. He is shocked to hear, ?No, I am the master, and you're the one to go! This house belongs to me, I'll have you know.? Orgon has been swindled and it is funny to see how stupid he really was. The play ends when the tables are turned on Tartuffe and he is arrested by order of the King who was on to Tartuffe's terrible ways. Damis reconciles with his father and the wedding of Mariane and Valere is announced. The ending adds to the comic device first in that the tables turn on Tartuffe just when you think he has gotten away with his crime. It is also comical that Orgon just seems to shrug his misfortune away and goes on with his normal routine. Moliere comic devices are not the only things that carry this play. The characters add to the comedy in many ways. Orgon and his mother Madame Pernelle are completely taken with Tartuffe. Orgon is truly a fool who cannot see the obvious right in front of his face. Both he and his mother are so foolish that you want to scream at them to open their eyes. His family must go behind his back to show Tartuffe for the villain he really is.

Researching Social Indicators Of Childrens Well-Being In The United

Researching Social Indicators Of Childrens Well-Being In The United Researching Social Indicators Of Childrens Well Children in Indiana I have chosen Indiana, known as Americas Heartland, as a representative because its middle of the road status geographically, socially, and politically. This is reflected in its nearly medium position in the ranking of states by poverty, infant birthweight, and per pupil educational expenses (Children in Indiana 1). However, Indiana ranks in the bottom 30 percent in regards to mothers who received pre-natal care as well as infant mortality (Children in Indiana 1). In both of these categories it ranked 34 out of 50, and there is some statistical indication that these two factors are related.In May of 2008, the Indiana Family and Social Services Administration refused to adopt a policy that would have expanded pregnant womens access to prenatal care. The policy would have granted "immediate, temporary health coverage through Medicaid to pregnant women in households earning less than twice the federal poverty level, or $28,000 for a family of two" (Indiana Medicaid A gency Refuses). Indiana has one of the highest rates of infant mortality and in 2004 the rate was "eight deaths per 1,000 live births, compared with a national rate of 6.8 deaths per 1,000 live births" (Indiana Medicaid Agency Refuses). It is common sense that pre-natal care has a significant impact of the health of the child at birth. Yet, Indiana has lagged behind the US in its willingness to cover pregnant women under the Medicaide Program.Indianas lack of commitment to childrens health reflects a conservative economic philosophy, which also extends to education. In Indiana, fourth grade school children are below the national average in both reading and math, and over 70 percent of the 3 and 4 year olds in poverty are not enrolled in pre-school (Children in Indiana 2). In contrast to many other states, Indianas policies fail to reflect the latest research in child development. Though Indiana has a substantial budget surplus, the state fails to support their children with the fina ncial support required to give them a healthy and well-educated start to life (Greninger). Children in Indiana. Washington, DC: Childrens Defense Fund, n.d. 22 Jan. 2009 . Greninger, Howard. "State Auditor Touts Indiana’s Budget Surplus." The Tribune Star 18 July 2008 [Terre Haute, IN]. 22 Jan. 2009 ."Indiana Medicaid Agency Refuses To Adopt Policy Increasing Access To Prenatal Care." Medical News Today. 28 May 2008. MediLexicon International Ltd. 22 Jan. 2009 .

Celta Focus on Learner

She followed her husband to the UK with her children. Her husband is doing a PhD. at Oxford University and has a couple of years further study before he finishes. xxxxx is currently working at Primark as a shop assistant. She learnt some basic English while at school, however much of this was listening, reading and writing based and the opportunity to speak with fluent English speakers was limited. Her motivation to improve is initially based on her need to communicate better at work and in everyday life activities, such as shopping. She would also like to do some further study in England but realises that her level of English needs to improve before she would be accepted onto a course. She sees the benefits of her improvement and this motivates her to learn more. She is very much a concrete learner. She enjoys the oral interaction and believes this is how she learns most effectively. She believes her strengths are in reading and listening. She says she understands most things she reads and hears but struggles when trying to express herself orally. She believes her vocabulary could be significantly improved; and from listening to her I believe her pronunciation could also be improved. Part of the reason for this is her lack of social interaction with native English speakers and also her lack of confidence as she believes this is her weakness. However the challenges of a Nepalese person to differentiate some consonant clusters, stress values, vowel sounds and diphthongs alluded to below needs to be taken into consideration. xxxx enjoys the oral interaction exercises most of all. She doesn’t particularly dislike anything in the lessons, referring only to doing nothing while waiting for others to finish an exercise. Analysis To help xxxxx I believe some focus on speaking to give here more practice and improve her confidence would be appropriate. Also some work on pronunciation would be beneficial. xxxxx tends to be monotonic and sometimes mumbles (maybe due to her lack of confidence) so I believe an exercise forcing attention to stress and maybe intonation would be helpful. I noticed in our chat, and also in lessons, that she uses present simple forms when past simple is the correct form. For example she will say we speak about or we talk about rather than we spoke about or we talked about. I will address improving speaking as a skill and incorporate into this the correct use of past simple. I will address pronunciation as a language area. In particular stress. The extract for a NELTA Journal below gives an example of the challenges a Nepalese person encounters when pronouncing English words. Activities Speaking For improvement of speaking I have selected 2 exercises from 700 Class Room Activities Instant Lessons for Busy Teachers by David Seymour and Maria Popova. These are speaking exercises with an emphasis on past simple forms. Sequences p 93 – this is an interactive exercise where the students take it in turns to ask and reply to questions relating to what they have done in the past. This will encourage speaking with a partner and provide for a good feedback section where the students relay what they have found out about their partner’s past activities and give the teacher a good opportunity to also correct grammar and pronunciation. The Last Time p94 – this exercise places students into pairs where they take it in turns to ask each other â€Å"when was the last time they did a particular activity†. This exercise promotes an excellent opportunity for speaking and again the promotion of the correct us of the past simple form. Feedback session would enable the teacher to correct any grammar and pronunciation errors. Pronunciation For improvement of pronunciation I will address stress as the key area. I have selected Pronunciation: Stress from Just Right Upper Intermediate by Jeremy Harmer and Carol Lethaby. Exercises 26 to 30 on p 12. In exercise 26 the students listen to some sentences and circle the words which are stressed. Exercise 27 gives the students an opportunity to then repeat these sentences using the same stresses. There is also opportunity in feedback to move the stress points around and gain input from the students on which other variations could be used and when. Exercise 28 gives the students practice in the use and emphasis of â€Å"so† and â€Å"such† in response to bad news. Drilling them to apply the appropriate stress would be employed. Exercise 29 is a pairs exercise giving the students turns in using appropriate stress in sentences expressing sympathy. This will give the students an opportunity to practice and reinforce what they have learnt in the lesson so far. Feed back to the class enables the teacher to correct and drill where necessary. Exercise 30 is a variation on 29 but where the student has to be more creative and devise their own scenarios. Again the exercise reinforces the lesson learning points.

What are the benefits and hazards of medical marijuana Research Paper

What are the benefits and hazards of medical marijuana - Research Paper Example The federal government considers marijuana as a class one controlled substance and is, therefore, illegal to have while more than twenty states in the country have effective laws that govern the use of marijuana as a medicine. Such contradictions in the importance and illegality of the drug continue to heighten the controversy that surrounds the use of marijuana in the country. This report, therefore, discusses the benefits and the hazards of medical marijuana with the view to determining the suitability of the substance. The report presents a number of the medical benefits of the drug and compares them to the possible hazards of the substance. Such is a contribution to the raging debate on the use of the drug. Cannabis sativa also known as marijuana is a type of psychoactive drug. The drug has a number of physiological and psychoactive effects. Owing to such nervous effect, the federal government just as many other governments throughout the world banned the use of cannabis in the country. However, a number of scholars and medical practitioners began vouching for the use of the drug claiming that it presented a number of medical benefits. As such, medical marijuana has been in use in a number of state and come in various forms suitable for smoking, vaporization and ingestion in the form of a pill. However, the use of the drug and the numerous advantages it presents remain contentious. Scholars and medical practitioners continue to give varied opinions concerning the use of the drug. Supporters of the use of cannabis continue to cite a number of benefits it presents while opponents of the use of the drug allude to the numerous hazards it presents as the discussion below portrays. Key among the medical benefits of marijuana is that it contributes to the management of such serious diseases as cancer, sclerosis and AIDS among many others. Marijuana can help relieve the pain from the above diseases (Caulkins, Hawken, Kilmer & Kleiman, 2012).

Business Management Affairs (TORT) Assignment Example | Topics and Well Written Essays - 1000 words

Business Management Affairs (TORT) - Assignment Example Agreeing with Gary, Simon instructed his solicitor to prepare a partnership deed in which Gary will be liable for ?50,000, i.e. his invested amount as start-up capital. However, the solicitor drafted Gary and Simon as joint partners accountable for equal and several liabilities. Following a substantial loss, the overseas office closed and the creditors attempted to sue Gary for ?100,000. This was unknown to Gary as the partnership deed was not scrutinised by each of the two investors. In relation to the Law of Tort, this circumstance can be affirmed to be caused due to the careless behaviour of the solicitor and to a certain extent by Gary as well. Based on the Tort Law of Negligence, the paper will intend to suggest recommendations to Gary considering the options based on which he can take legal actions against the solicitor. The discussion will further elaborate on rendering advises to the solicitor, evaluating the options available to him to defend himself. Principles of the Tort Law Tort Law has been introduced to provide solutions to the victims of negligence resulting in damage to the applicant. The three elements that need to be considered while analysing a case of negligence under this particular law are ‘duty’, ‘breach’ and ‘damage’. In order to receive the applicants’ claim and make the defendant liable for the damages, these elements need to be satisfied. In other words, the defendant must be obliged to a duty of the claimant where the duty has been violated by the defendant and consequentially, damages have been caused. The damages can be described with two other sub-elements known as causation and remoteness. Causation refers to the claimant’s justification that had the duty not been infringed; damage should also not have happened. Whereas, remoteness is referred to a scenario where the claimant proves that the damage occurred was not impossible and the defendant should not be held liable for it. The tort of negligence is concerned with situations where sensible care lacked that resulted in damage to the claimant (Adams, 2010). Meaning of the Law The law has been imposed to determine the negligence factors caused either by the defendant or any other person who should be liable to compensate the financial damages to the claimant. The claimant shall intend to prove that due to the negligence of the defendant, the damages have been occurred. On the other hand, under this law, the defendant attempts to prove that the negligence was not caused intentionally and to some extent shall not be liable to the damages caused to the claimant. The law gives the opportunity to the courts to calculate the damages in references to the fault exhibited either by the claimant or by the defendant (Keenan & Riches, 2011). Recommendations to Gary It has been witnessed that due to negligence or carelessness of the solicitor, Gary has been held responsible for the liabilities to the creditors. Even though it is the solicitor’s mistake majorly, to some extent, Gary’s negligence of not reading the partnership deed can also be considered as a cause to his financial losses. In this context, Gary should take legal actions against the solicitor under the Professional Negligence Law. Gary has to prove that the financial loss, he is going to suffer, is due to the professional negligence or

Market Entry Plan of South Beauty Essay Example for Free

Market Entry Plan of South Beauty Essay 1. Executive Summary South Beauty has setup 70 restaurants within 18 cities around China currently, all the units are profitable, that will accelerating the company expansion at mainland and exploring overseas markets. According to the South Beauty plan, the mainland operation keep for profit, but the exploration of international markets is mainly for branding. The company also creates a new brand called Steam to setup fast-food restaurants. Meanwhile, at the preparatory stage of cooking, the South Beauty plans to strengthen its efforts in standardizing processes to control the costs and quickening expansion. This article makes the market entry plan for South Beauty expansion to Singapore Market. 1. First part, understand the background of South Beauty Restaurant of China. 2. Second part, understands the market environment of Singapore, and bases the SWOT to analysis South Beauty Restaurant for market entry strategies selection. 3. Last part, built a market entry plan with Simulation data of marketing budget for South Beauty Restaurant entry to Singapore market. 2. Introduction 2.1 Objective The international market expansion is an important decision for every enterprise development. At present, Chinese catering enterprise are backward phenomenons at international expansion. As the first brand of South Beauty in Chinese catering industry, has a strong development potential lead by chairwomen Ms.Zhang Lan. With the development of the enterprise, The South Beauty expansion to foreign market has become inevitable. In order to realize the expansion strategy better, make Chinese famous catering enterprises entering Singapore which is the target market, this paper introduced The South Beauty background and history, understand the Singapore market environment, through the SWOT method, Analysis and budgeting the South Beauty enter the Singapore market. If The South Beauty can smoothly enter the Singapore market, become a crucial step of the Chinese catering enterprises to towards to internationalization development, also is the key measure of national economic development. At th e same time, also promote the unique Chinese Food to the people of all ethnic groups in the world. 2.2 Background of South Beauty Restaurant The South　Beauty　Restaurant (Chinese named: Qiao Jiang Nan) was founded on May of 2000 by Ms Zhang Lan, She opened the first restaurant of South Beauty in CBD international trade center of Beijing. In 2002, the first exotic restaurant launched in Times Square of Huaihai Road in Shanghai, that is South Beauty expanded beyond Beijing since then chain restaurant begins. At the end of September 2012, South Beauty Restaurants has founded 70 restaurants throughout 18 cities within 15 provinces of China. With many years’ experience and development to possessing nearly 70 restaurants, make it becoming the chain enterprise leader of Chinese style dinner. The South Beauty Restaurant Built â€Å"Fashion, classical, grade, reverence† as corporate business philosophy to show their unique enterprise spirit. Propagate culinary culture of the five thousand years traditional culture of china, to devote the South Beauty Restaurant to a world-class Chinese dinner brand as th e pursuit of business objectives. The founder of South Beauty keeps the corporate social responsibility (CSR) into their enterprise culture. They announced was â€Å"CSR is not only the key constituent part of South Beauty for developmental strategy, but also the key constituent part of South Beauty’s enterprise culture†. And separate the CSR to 4 parts as below: 1. For Investor: The Board devotes South Beauty to healthy food, keeps the profit margin for the enterprise, and makes shareholders get optimistic prospect and lasting for their investment. 2. For Society: According to the Government Law, the enterprise pays the tax, performs the civic duty, and creates more employment opportunity, become pillar enterprise in catering field. 3. For Consumer: Provides the high quality foods, healthy dishes to the consumers with more professional service. Make customers satisfaction. 4. For Staff: Creates a platform for employees to perform their abilities. Offer study and promotion opportunities, make the staff pleasure, positive and has the sense of responsibility in work. 2.3 Food features of South Beauty Restaurant Szechuan Cuisine is the one of Chinese eight cuisines series which has broad and profound cultural connotation. With different dishes, there are different delicacy feelings and all dishes are exquisite, it has red-hot tastes and strong delicacy famous in domestic and abroad. South Beauty is the leader brand in Chinese catering industry which has propagates the spirit and inherits of the culture of Sichuan cuisine. Based on the features of Chengdu and Chongqing cuisine, creates the real spirit which reaches to boutique Szechuan cuisine in South Beauty. In order to guarantee orthodox taste, the delicious ingredients including seasoning which come from the globe and local of Szechuan ware selected by South Beauty. It is good at variation such as makes the color, aroma and taste expressed fully, also makes flavor suit the corresponding dish. All of these have presented a real boutique Szechuan cuisine South Beauty features are aims at creation, health and fashion, based on Chinese traditional Szechuan cuisine, assisted by elements of Cantonese cuisine and Tan cuisine, to digest the classical culinary culture, break through tradition and pursue perfection. Create the model of â€Å"Chinese food eaten with western method† and â€Å"combine catering with art† in China firstly. South Beauty wins the worldwide praise depend on creative management idea and fashion, healthy, delicious boutique dishes. South Beauty to promote the Chinese food culture over the years, advocating a healthy life style as their responsibility, spare no effort from the traditional culture of the deep foundation to absorb nutrients, committed to innovation and improvement, to create another legendary food myths. The South Beauty dishes are different from others; the ordinary charm relies in the quality of raw materials carefully selected, on the inheritance and innovation of traditional cuisine methods, and rigid guarantee of dishes nutrition and worthy pursuit to the visual effect. The South Beauty Boutique food dishes Depend on strictly requirements are fully expression to modern culinary art. 2.4 History of South Beauty Restaurant †¢ On 20th May 2000 South Beauty’s first brand restaurant was launched in Guo Mao of Beijing and which marks South Beauty march formally into Chinese style dinner market. †¢ On 16th Jan 2002 South Beauty shop located in Times Square of Shanghai was launched which marks South Beauty’s cross-regional business begins. †¢ On Mar 2007, South Beauty becomes formally catering service provider for the eight competition stadiums of Beijing Olympic Games of 2008. †¢ On Apr 2007, South Beauty joins Air France and Air Netherlands to launch new Chinese style service on airplane. †¢ On Nov 2007, South Beauty is formally awarded â€Å"Chinese famous trademark† and obtains the sole protected trademark by international law in China. †¢ On Apr 2009, South Beauty formally signs contract with Shanghai World Expo, the content is to provide Food Service for Chinese and foreign guests. †¢ On Jul 2010, South Beauty changes its name for South Beauty Lim ited Liability Company. †¢ On Jan 2012, South Beauty sets up the first sub-branch in Taiwan. 3. Market environment analysis 3.1 Culture and Environment of Singapore Singapore has been established by Thomas Stamford Raffles on 1819, as a trading post, the small sea town attracted migrants and merchants from the world especially the China, the Malay Peninsula, the Indonesia, the Indian sub-continent and the Middle East. The country’s geographical location and commercial success make Singapore have the one of the most remarkable aspectsthe truly cosmopolitan nature of her population. The better prospect has attracted immigrants from all over the world which they brought their own culture, language, customs and festivals, through intermarriage and integrated formed a multicultural society, giving Singapore is full of vitality and diversified cultural heritage, also became one of most cosmopolitan cities in Asia. The main ethnic groups in Singapore are Chinese, Malays, Indians, Peranakans and Eurasians. The ethnic Chinese form 74.2%, the Malays 13.4%, the Indians 9.2%, The Eurasians, Peranakans and others combined 3.2%. Singapore near 20% expatriates of non-resident such as blue collar workers and white collar workers. In Singapore’s constitution, has adopted representative language from four main ethnic or â€Å"racial† groups. The official languages are English, Chinese, Malay and Tamil. For recognition of the status of the Malay people as the indigenous community, the National language of Singapore is Bahasa Melayu or The Malay Language. The varieties of language have obviously influenced on the English that in Singapore, especially apparent in informal English, and English-based Creole that commonly known as Singlish. The hybrid form of the language which includes words from Malay, Chinese, or Indian are representing an identity for many Singaporeans. The English and Mandarin are the commonly used languages in Singapore. Most of Children growths up bilingual from infancy even many people speaking three or four. They also learn own mother tongues to ensure that stay in touch with traditional roots, such as different Chinese dialects includes Hokkien, Teochew, Cantonese, Hakka, Hainanese and Foochow. The various cultural precincts and religious landmarks around the island ensure to catch a glimpse of a multicultural society of Singapore which includes the impressive history, cultural diversity and lifestyles. 3.2 Food Beverage Industry in Singapore Singapore serves the rich flavors and foods with its Multi-national culture, find out the local cuisines on the menu which reflection multicultural of Singapore. In diverse neighborhoods are available in food centers and restaurants across Singapore, a variety of flavors cuisines such as Halal Malay, South Indian Vegetarian Thali, North Indian Naans and Briyani, Cantonese Dim Sum, Hainanese Chicken Rice, Peking duck, Hokkien Mee and Popiah (The Spring rolls). The Main gastronomic representative in Singapore is Chinese cuisine, and the Chinese believe the combining food ingredients to enhance the harmony and used for symbolic. For example, the noodles for longevity, the oysters for good fortune and the fishes for prosperity. The Singapore offers an opportunity to trial the dishes from the different parts of China, the Cantonese dim sum, the Spicy dishes of Szechuan, Hainan Chicken rice, the Bean curd of Hakka, noodles of Hokkien and seafood porridge of Teochew, especially have local Chinese favorites such as chili crab, Bak Kut The, Fish head curry or Rojak. A lot of Indian foods in Singapore, whether from southern or northern of India sub-continent, the Vegetarian Thosai, fiery curries enriched with coconut milk. Tandoori, fluffy naan breads and creamy yogurt based dishes. The Indian cuisines are infuses with flavored spices such as cardamom, cloves, cumin, coriander and chilies. Try the local Indian-Muslim dishes, a taste of popular in Singapore, such as Roti Pratas, Murtabak, Nasi briyani and saffron rice dish. All the dishes go well with the absolutely satisfying creamy and frothy milk teaTek Tarik. The Malay cuisine always savor an array of spices and herbs, the ginger, turmeric, galangal, and lemon grass, curry leaves, pungent Belachan (shrimp paste) and chilies. The cuisine put the spicy but without unbearably hot. Peanut sauce occupies a pride of place in dishes of Malay, like Gado Gado, fried bean curd. From the unique Peranakans offers a blend of Chinese, Malay, Indonesian flavors called Nonya food, the famous Nonya dish mix rice vermicelli, coconut milk and garnished with seafood or chicken, combines the spices and aromatic herb such as lemongrass, chilies, tamarind paste, shrimp past, create rich cuisine of braised dishes. Singapore also offers a wide range of international cuisines such as Thai, Korean, Vietnamese and Mongolian food. Whether the Japanese Sushi, the Italian Meal and Casual French bistro. All can find all in the city state. 3.3 SWOT analysis of South Beauty Restaurant 4. Market entry Plan 4.1 Objective of market entry plan Singapore is an open economy country and strongly committed to maintaining the free trade market, pay more attention to public sector service quality, support every investors development positively. Analyze the Singapore market entry of The South Beauty with SWOT method, understand the South Beauty weaknesses and threats when enter the Singapore market, through their own advantages into market opportunities. Market entry plan to use the results of SWOT analysis, establish market entry strategies, and planning necessary budget of market entry, Support the management team to make marketing decision with these references. 4.2 Market entry strategies It is recommended that South Beauty consider the following marketing strategies and issues before entering the Singapore market: 1. Management Localization: whether the local Management team or the local agent, Better to understand the local market and consumer habits, will support the product promotion and market development, improves the competitive advantages of South Beauty. 2. Language Support: even the English is the main Language of Singapore, but Singapore ethnic characteristics, most of people speaking English but miscellaneous various national Language, multilingual services to meet different customer needs, but positive guarantee clarity Westernized understanding of English is also important. 3. Official Endorsement: Singapore government authentications marks are the symbol of accept by Singapore consumers, to reach these standards for the authentication is the requisite of the market development. 4. Social effect: public figures in Singapore has great influence, celebrity effect to participation actively of market compaign,positive to participating the public topic, to bring more restaurant visibility and customer flow. 5. Product Control: Singaporeanvery attention on food safety and quality of service, the products ensure to safety, and continue to improve the service quality, will be affect the business successful. 3. Marketing Strategies How a product is marketed and promoted will have a major impact on its success in Singapore. For the South Beauty expansion the market into Singapore, the Marketing mix is comprised of four approaches as following as (1) Products and services, (2) Advertising and promotion, (3) Distribution, and (4) Pricing. 1) Products and Service: The quality and taste is most important things for catering business, a lot of Chinese food in Singapore and South Beauty must be offers the unique Chinese cuisines with his special materials and cooking methods. Another most of important thing is to get the Hearth Authority from the Government to make consumer’s trust. Also the exceptional customer service very important to making the customers’ satisfaction and the business successful. 2) Advertising and Promotion: For the new coming restaurant in Singapore will select several different ways for their advertising and promotion campaign, attracting the consumers focus and trial. To keep some of the customer’s royalty. The methods of advertising are News paper; Television, Ratio, MRT Post, but the internet is a new type of method for the advertising. All the advertising can be using the star effect such as Ms Hsu from Taiwan. The promotions have some ways for the South Beauty. For example, Credit card payment promotion, new launch cuisines voucher, members discount or Free offers etc. 3) Distribution: The restaurant distributions are base on internal of operation. When the customer sit into the restaurant, the menu clean to View, the order convenient, the serving velocity, and easy payment, finally clean up fast. The others are materials and catalogues enough and fresh, keep the customers satisfaction. 4) Pricing: The pricing scheme is designed base on costs w ith fair margin, but must to be competitive, accord with consumption level. . Marketing Budget Plan 6. Conclusion Singapore is an important part for any enterprise can be used as a springboard into the international market. And the multicultural market is good adptive process for the internatinal development strategy of The South Beauty. Based on the analysis of the The South Beauty, we can clearly found that Singapore is not only a good market, at the same time to the first brand of Chinese catering enterprise; it is also a rare experience. Singapore’s government management and social culture if big different with China, but a large extent reflects the overseas Chinese and westerners to Chinese food attitude. With The South Beauty enter Singapore market, can from higher taste to understand and familiar with the Chinese food culture for Singapore residents, and promote the diversified food culture in Singapore. 7. List of References Fighting off Sars to make a business of Sichuan cuisine (11.2011), BBC News, http://www.bbc.co.uk/news/business-15670333 Restaurant chain South Beauty may relaunch IPO next year, (12.2011), China Business, http://www.scmp.com/business/china-business/ South Beauty’s ugly side exposed, (09.2011), People’s Daily http://english.peopledaily.com.cn/90882/7587516.html Food Beverage in Singapore, (07.2011), New Zealand Exporter Guide Kristie Lorette, Marketing Strategies for Food Brands, (2011) Demand Media Singapore Food and Beverages Industry Comparative Analysis and Companies Ranking, (2011), Market Publishers, http://www.marketpublishers.com/

Aids :: Free AIDS Essays

Aids The issue of HIV/AIDS has been a developing concern since the early 1980's. It is an issue that has sparked fear in everyone, but "society" has narrowed it down to certain people that can contract the AIDS virus. The stereotypical "AIDS" victim is not an IV drug user or a practicing homosexual; it is anyone, anyone who has unprotected sex, anyone who has had a blood transfusion in the past twenty years, or anyone who was innocently brought into the world by an infected mother. As unfair as it is, HIV/AIDS can attack someone whom society would have never "branded" as a stereotypical AIDS victim. This issue of HIV/AIDS needs to be addressed, and it needs to be addressed now. The epidemic of HIV/AIDS is on the rise in the state of Massachusetts. As many as 15,000 residents may be infected with the virus and not be aware of it and the majority of these victims are between the ages of twenty and forty. The only solution to this problem, as is the only solution to any problem, is preventio n through education. Of course it is easy to hand out literature and condoms to adults, but are they really going to listen? As a community, we can encourage HIV/AIDS testing, but will it be taken advantage of? Since these are adults being familiarized with HIV/AIDS, how to contract it, the consequences, and the raw statistics, they will probably disregard all of the information. Education on the issue of HIV/AIDS obviously needs to begin at an earlier age. HIV is spread most commonly by sexual contact with an infected partner. The virus can enter the body through the lining of the vagina, vulva, penis, rectum or mouth during sex. HIV also is spread through contact with infected blood. Prior to the screening of blood for evidence of HIV infection and before the introduction in 1985 of heat-treating techniques to destroy HIV in blood products, HIV was transmitted through transfusions of contaminated blood. Today, because of blood screening and heat treatment, the risk of acquiring HI V from such transfusions is extremely small. HIV frequently is spread among injection drug users by the sharing of needles or syringes contaminated with minute quantities of blood of someone infected with the virus. However, transmission from patient to health-care worker or vice-versa via accidental sticks with contaminated needles or other medical instruments is rare.

Conventional cars to electric cars

IntroductionIf we count the autos on the whole planet we will make a figure bigger than 500 million. These autos give us great freedom, but they bring some jobs excessively. They burn fossil fuels like oil so they pollute our planet and they do a major part to the planetary heating. In U.S 33 % of entire C dioxide emanations comes from the autos with internal burning engines. Most people want to hold electric autos that are fuel, efficient and cleaner than the gas guzzlers they drive today. However, these yearss, there are some jobs which are waiting for solutions like battery capacity, bear downing Stationss, new grid systems and paying systems. In this work we will analyze how can we go through from conventional autos to electric autos? hypertext transfer protocol: //www.explainthatstuff.com/electriccars.html hypertext transfer protocol: //ecobridge.org/content/g_cse.htmEnvironmental Friendly Technologies and Their NecessityEnvironmental engineerings or green engineerings assist straight with energy preservation and they help the environment by cut downing the sum of waste produced by human activities. These engineerings besides conserve natural environment and resources. Today, the universe is in danger. Everyone must confront to have an consequence on Earth. We must cognize the effects of our life manners and we should rearrange our lives harmonizing to it. The best solution is the use of environmental engineerings in our day-to-day life. In this perspective environmental footfalls divide into two classs ; as a authorities and as a individual. Governments can modulate the policies and give more importance to renewable energy. However, most of import portion is personal actions. Human history shows that ordinary people have adequate power to alter the systems like authoritiess and governments. Why ca n't we change earth ‘s fate? By safeguards that we will take, we can salvage our natural resources. For illustration ; we should give importance to recycling that we bring the use of clean energy to our lives. By utilizing solar energy and alternate fuel vehicles, including plug-in intercrossed and pure electric autos can salvage our kids ‘s hereafter. hypertext transfer protocol: //en.wikipedia.org/wiki/Environmental_technologyElectric Car IdeaElectric autos are fundamentally alternate fuel cars which use electric motor and electric power to travel. Although electric auto thought shows so fresh, electricity is one of the oldest auto propulsion methods. Yet late, they have gained more importance with planetary clime treatments. â€Å" Electric auto † by and large used for cars powered by electricity. There are some types of electric autos but they have different names such as, electric autos powered by sunshine are solar autos, and electric autos powered by gas generator are intercrossed autos. Hybrid autos with batteries that can be recharged by linking a stopper to an external electric power beginning is a plug-in intercrossed vehicle ( PHEV ) . An electric auto that obtains its power from an interior battery battalion is called a battery electric vehicle ( BEV ) . Although electric autos save natural resources and the clime, electricity as a propulsion method could non be achieved gasoline autos ‘ comfort and easiness of operation. ICE engineering has some advantages ; gasolene autos have greater scope and small refueling times and there is a immense gasolene distribution substructure to supply gasolene for autos. Besides that a gasolene auto ‘s monetary value is much cheaper than an electric auto. There are non merely electric autos ‘ disadvantages. They are more environmental, friendly and their maintaining and running costs are cheaper than ICE autos ‘ . By indispensable policy alterations and electric distribution substructure investings, in short clip ICE autos may replace with electric autos. Today, intercrossed electric autos have become the most popular signifier of electric auto, we can easy purchase a intercrossed auto with an low-cost monetary value. For case, Toyota Prius or Chevrolet Volt. Besides we can purchase a plug-in loanblend or a pure electric auto such as Tesla Roadster or Th! nk City. hypertext transfer protocol: //en.wikipedia.org/wiki/Electric_car

How after school programs benefit children and their educational experience

As societies continue to modernize and become more complicated, the pressure to work harder and to succeed also increases especially so with stiffer competition brought about globalization.Because of this, most families have both parents working to support their financial needs.   With both parents busy working, many of the studying children become susceptible to engage in unpleasant activities without adults attending or monitoring them after school.Because they often return to an empty house, they can freely engage into any activities regardless of whether they are beneficial or dangerous to them.And true enough, the prime time for juvenile crime during school days, where children were either the perpetrators or victims, is at its peak between from 3 PM to 6 PM. â€Å"The crimes that occur then are serious and violent, including murders, rapes, robberies, and aggravated assaults.† (Newman, et al, 2000, p2)In response to this pressing concern and relieve parents of their wo rries about their children’s safety and proneness to commit crime, after school programs were designed to prevent the children away from trouble and instead engage them into more productive activities that are beneficial to their overall growth and development.After School ProgramsAfter-school programs are special activities conducted regularly in the hours after school designed for children to learn new skills and contribute for their development as responsible people or adults.According to U.S. Department of Health and Human Services Administration for Children and Families, after school programs can be classified under four broad categories namely: Academics & Enrichment, Community Service Projects, Field Trips and Physical Activity & Nutrition.Academics & Enrichment refers to extra-curricular activities that are incorporated in the students’ academic programs such as arts, Civics & Government, Health & Safety, Math, Science and History among others. An after school program in science for instance engages the students to television viewing of the Space program of NASA.Community Service Projects pertains to activities that are directly linked to community service.   A popular after school program under this category is Peace Corpse, an independent US federal agency that sends students and other volunteer workers abroad to work in organizational entities i.e. governments, NGO’s and schools in the areas of education, business, technology, environment among others.Field Trips are excursions for students that permit them to have a first hand experience of what they learn in school. This includes a visit to Zoos, museums and parks. It affords students first hand experience of concepts, ideas and other things that helps enhance the learning experience.   For one, seeing a picture of lion in the book is different from seeing a real life lion in Zoo.Finally, Physical Activity & Nutrition refers to programs that are related to sports i.e. bas ketball, athletics, exercise nutrition i.e. culinary arts and cooking and health. A category in health is made to give emphasis to its importance. Human life is our highest value and the concept of health is fundamental to life. And this must start in the basic education of the youth.Benefits of After School ProgramsIt keeps children on the Right Track.   The children’s engagement or involvement in after school programs dissuades children from antisocial or delinquent activities and becoming victims of crime and violence, which predominantly occurs approximately during after school hours. â€Å"Latchkey† children or those who are expected to stay at home alone after school are at high risk of health hazardous behavior such as substance abuse i.e. drugs, smoking and alcoholism, because there are no adults to guide them appropriately.   (Chung, 2000)   Ã¢â‚¬Å"An idle mind is the devil's playground†.Children without adult guidance tend to experiment on things out of curiosity such as smoking or taking drugs which can eventually lead to vice or addiction. Being busy helps children to stay out of trouble. (Kessler, 2000, pp40-42)After-school programs can shift the attention of children from such vices to positive and healthy alternatives.   Finally, it helps in decreasing television watching thus preventing sedentary predilection that leads to obesity, or the absorption of violence that is freely accessible in the media.It enhances Academic Achievement. After school programs serve to supplement and complement the formal learning that academic institutions provide in school. Seeing things in real life or concepts in their actual applications allow children to see the value of education thereby fostering interest of studies.After school activities also are directly involve in skills building and developing such as reading. â€Å"Some program is intended to enhance work-study habits, social skills, social consciousness, working with peers, following instructions, and problem solving†. (Fashola 2001, p28).   Ã‚  The more enthusiastic children are on their studies and the more they are given the right skills for learning improves the quality of their academic learning and achievementIt promotes social development.   The social exposure provided by after school programs help children to deal with people more appropriately.   This includes improving how they conduct themselves as a person and in relation to others, which in turn boosts their self confidence.

Terrorism And Security in the Olympics essays

Terrorism And Security in the Olympics essays Terrorism and Security in the Olympics Security is a fundamental notion in sports. Nowadays athletes are viewed often through the media, therefore they are recognizable. In the Olympics security measures must be taken to protect the athletes. There are many different nationalities involved therefore security has to be taken in order to ensure that there arent conflicting views that could possibly be damaging towards another team. But quite often it cannot be prevented. On the morning of September 5, 1972, the members of the Israeli delegation awoke in their quarters in the Olympic village to the desperate cries of wrestling referee Joseph Gottfreund. Eight Arab commandos (from the Palestinian terrorist organization Black September) broke into the Olympic compound in Munich. In an attempt to create time for an escape, Joseph Gottfreund tried to block off the door to the quarters in order to stall the intruders. He told his colleagues to leave the premises. The terrorist shot and killed him immediately along with Yaakov Springer, the weightlifting referee. Those in the adjoining apartments who were not woken by the muffled cries were woken from the sounds of machine guns. The commandos then took nine others of the eighteen-member Israeli Olympic team hostage. They then settled into the compound for a siege. The terrorists imprisoned and tied up the athletes and their coaches inside the apartments. They were moved into one of the delegates room where they were guarded by eight of the terrorists. Their weapons included sub-machine guns, pistols and grenades. Moshe Weinberg, a wrestling referee, and Joseph Romano, a weightlifter, were killed during an effort to free themselves from the terrorists. Their reasons for holding the Israelis hostage were that they wanted to persuade the release of two hundred Arab guerrillas that were being held in Israel. The terrorists demanded that the prisoners be flown from Israe...

Technology and media-should counterculture be primitive or cutting Essay

Technology and media-should counterculture be primitive or cutting edge(need to elaborate) - Essay Example It assumes that one has to give up something in order to gain another. In this case, for the artist to continue his or her work, he or she has to give up the creative independence and submit to the dictates of corporate hegemony where art lacks the originality and virtuosity that ideally characterizes art but rather seeks for mainstream validation that would make it profitable thus reducing art as a mere business endeavor. Kurt Andersen made an insigthful analysis in his thought provoking article in Vanity Fair on how business corrupts art. He argued that the contemporary artistic phenomenon and those crafted twenty years ago were basically the same in consonance to the commercial art maxim that there is nothing new or original in this universe except the artistic capacity of packaging and delivering old ideas in new forms and formats. Andersen further argued that â€Å"Lady Gaga has replaced Madonna, Adele has replaced Mariah Carey- both distinctions without a real difference†¦ (Andersen 2).† Art then as treated by mainstream media with its corporate funding is gauge not by its â€Å"soul† or social and artistic relevance and value, but rather on its economic value. Taking these arguments at its face value, it seems that these are extreme positions about art where nobody wins. Art by its purist form will inevitably die due to lack of resources or funding to even continue itself while commercializing it will deliberately sacrifice creativity for commercial acceptance and succes. This problematic situation warrants for an exploration of options whereby art can pursue itself by reconciling with mainstrain media without losing its creativity and artistic independence. All is not grim for purist art however. Despite its limited resources and its effort to insulate from the dictate of mainstream media, purist art had success in the recent decades which tells that there is a chance that purist art will be â€Å"embraced by the commercial mainstrea m to a substantial extent (King 1)†. If it does, it means that Indie art can avail of the advantages of technology and resources present in mainstream media without selling or compromising itself. Should mainstream media embrace Indie art, the latter can then capitalize on the exploiting cutting edge options to bolster its USP of creating immense spectacles, forging larger than life creations and take over the mainstream audience with its pricy awe and grandeur. Despite purist art recent success however, the nagging question still remains that art still needs resources to begin with its work. Without the preliminary funding to expose itself to the public, art will not have even a chance to be accepted and have mainstream validation which stresses further the reality if not inevitability of merging pure art with mainstream media. While this may sound advantageous to purist artist, this new position of pure art cohabiting with mainstream media breeds a new set of problem of defe ating the essence of art. Hibbert elaborated on this reservation saying that Indie culture not only offers to its adherents an aesthetic genre they could identify with, but it also facilitates them with a method, exploiting which they could socially differentiate themselves from the mainstream viewership (Hibbett 55). And this distinct aesthetic genre which differentiated purist art from commercial art may be corrupted or even ruined when too much technology is used as afforded by mainstream media in

The Impact of Internet on the International Marketing Research Paper

The Impact of Internet on the International Marketing - Research Paper Example Today more and more business houses are importing, exporting or outsourcing their manufacturing to other countries. Efficient international marketing is therefore desirable for the affluence of organizations operating in this highly competitive and globalized economy (Czinkota and Ronkainen, 2007). Moreover, it has been also observed a number of companies depend on the overseas market to sell a large portion of their goods and services which in turn helps them to survive. With the increasing international marketing activities, the use of technology for marketing purpose is also growing at a rapid pace. One of the obvious ones is the use of the internet in the process of international marketing. Lee et al., (2003) believes that the internet lies at the heart of a business and is the global network of networks. The author also believes that the internet enables heterogeneous digital workstations to transparently and directly share and communicate services with the end consumers. Moreov er, the use of the internet in global business is the place where information technology and economic value creation takes place and hence leads to a completely new form of economy. Discussion For the past few years, business houses are witnessing colossal changes in the use of information technology. Previous studies have shown that business houses earlier used technology for making a decision, as a communication tool or for collecting information from the customers (Poon and Swatman, 1997). According to Lymperopoulos and Chaniotakis (2005), internet in business is an area which needs further research and analysis and also believes that marketers are still not fully aware of its application thereby leaving it potentially uncovered. However, some authors deem internet is no more an area of research rather it is a research tool. According to Murray (2008), internet plays a crucial role in improving the internal business activities. The author also stated that it is not only a mere to ol by which the purchase behaviour and culture of offshore customers are examined scrupulously and communication system is enhanced, but also takes the responsibility of enhancing the advertisement channels and online selling. Therefore, with the help of internet, the overall interactivity of businesses is greatly augmented. Theoretical Framework Hamill (1997) believes that the information technology revolution had a profound effect on the way international business is being carried out. The most viable and apparent one is the explosion of global marketing activity over the internet and the evolution of the global information superhighway. The author also believes that internet can act as a powerful source for gaining competitive advantage in the market place. Moreover, increasing number of companies are developing strategies that assist in the overall business development process. Internet provides an environment which is fundamentally different from the usual ones and is highly be neficial for the international marketing activities.